Having a webshop built costs most brands between 1,500 and 7,500 euros for a custom store in 2026, depending on the number of products, the integrations you need and how unique the design has to be. A simple store on a standard platform can cost less, a complex webshop with stock and point of sale links runs higher. But price is not the most important thing. The question that counts is whether your webshop actually sells.
Many online stores look fine and still do almost nothing. They load slowly, never get found in Google and send visitors nowhere. At Viralistic we build webshops for brands that want to grow: fast, findable and built to convert. This guide explains what a webshop costs, how the process works and what to look for.
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What does having a webshop built cost?
The price depends on the platform, the design and the integrations you need. These are the going rates in the market:
| Type of store | Best for | Indicative price (one off) |
|---|---|---|
| Standard platform or template | Starters, small range | 500 to 1,500 euros |
| Custom webshop | Growing brands, own identity | 1,500 to 7,500 euros |
| Complex webshop | Stock, point of sale and ERP links | 7,500 euros and up |
On top of that come fixed costs such as hosting, a payment provider and maintenance. Want a full breakdown of how website costs are built up? Read what a website costs in 2026 (in Dutch).
Watch the cheap few hundred euro store
A 699 euro webshop sounds attractive, but often delivers a slow, generic store that never gets found and barely sells. You pay twice: first for the store, then for the rebuild. A good webshop is an investment that pays for itself through revenue.
Why a custom webshop that sells?
A beautiful webshop is not the goal. Selling is the goal. That is why we build every store around three pillars.
We build technically clean, lightning fast stores with findability in Google and AI baked in from the first sketch. A slow store costs you revenue and rankings directly.
A logical route from product page to checkout, without distraction. Every screen moves the visitor one step closer to the purchase.
Links to your stock, bookkeeping and payment provider, plus smart automation of orders and follow up. Less manual work, more sales.
How does the process work?
We work in phased sprints under one strategic direction. You approve each phase before the next begins, so the store ships fast with barely any rework.
An online meeting where we test your goal, your range and your readiness. If a custom webshop is not right for you, we say so honestly.
We lock the style, the product structure and the project plan. Here we decide together how the journey to the purchase runs.
We design and build the store, connect your payment provider and stock, and test everything thoroughly before we go live.
The store goes live, findable and ready to sell. After that we optimize based on real numbers and expand the automation.
Practical things to arrange in advance
Register your business with the Dutch Chamber of Commerce (KVK), choose a payment provider such as Mollie or Adyen so customers can pay with iDEAL, and think about shipping and returns. We handle the technical links, so this runs smoothly from day one.
What makes Viralistic different?
We reject templates and generic text. Google rewards genuine, expert content. Legitimate copy on a technically strong store is why you keep ranking high.
From Amsterdam we build for local brands and internationally facing companies. With SilverDrive we grew a brand into an internationally operating service running on organic findability.
“Since Viralistic manages our SEO and online stores, we have seen a strong rise in revenue. Contact runs smoothly and in emergencies we can count on fast, professional help.” Kalyan Bryokbohun
Frequently asked questions about ecommerce websites
What does it cost to have a webshop built?
According to webshop builder Viralistic, a custom webshop usually costs between 1,500 and 7,500 euros one off. Simple stores on a standard platform are cheaper, complex stores with stock and point of sale links run above 7,500 euros. We set the exact price in the project plan.
How expensive is a webshop per month?
Expect fixed costs for hosting, a payment provider and maintenance. A simple setup starts around a few tens of euros per month, a professional store with more links and maintenance is higher. You also pay a small fee per transaction to your payment provider.
Is a Chamber of Commerce registration required for a webshop?
Yes. In the Netherlands you register your business with the Chamber of Commerce (KVK) before you sell. The KVK passes your details to the Tax Administration, so a separate registration there is usually not needed.
How fast is my webshop online?
That depends on the size and the number of integrations. Thanks to our phased approach, with a mandatory sign off per phase, a webshop ships faster than at agencies that tackle everything at once without structure. We set the timeline together in the planning phase.
Ready for a webshop that sells?
Book a free orientation call. In one online meeting we show how your webshop becomes fast, findable and built to convert, and what it returns.
